Marketing Tips to Consider When Selling to Senior Citizens
The sales industry takes a specific talent and set of skills to be successful. You might already be working in the senior sales industry, but it never hurts to improve. Take a look at the tips BSH recommends and see how well you do them.
1. Focus on providing for their needs and lifestyle.
2. Seniors fear the loss of independence.
3. There is no one-size-fits-all
With just a small piece of interest in your customer, that can go a LONG LONG WAY.